Judgments

Decision Information

Decision Content

A-239-81
The Queen, on the Information of the Deputy Attorney General of Canada (Plaintiff) (Appel- lant)
v.
Shaklee Canada Inc. (Defendant) (Respondent)
Court of Appeal, Pratte, Heald and Urie JJ. Calgary, April 15 and 16; Ottawa, May 9, 1985.
Combines — Pyramid selling — Interpretation of s.
36.3(1)(b) of Act Appeal from Trial judgment dismissing claim for prohibition order pursuant to s. 30(2) of Act — Respondent paying bonuses to supervisors although not direct part of sales chain — Distributor independent of former
supervisor upon becoming supervisor Former supervisor receiving percentage bonuses of former distributor's sales — Trial Judge finding bonuses paid in respect of sales to ulti mate consumers or users — Appeal allowed Scheme within s. 36.3(1)(b) and not exempted by subparagraph (i), (ü) or (iii) — Bonuses arising when supervisor orders from Shaklee, not when retail customers place orders with distributors or when
distributors place orders with supervisors Also, sales by supervisor to distributor not exempted by s. 36.3(1)(b)(iii) as distributor having right of further participation in scheme ensuing from sale — Distributor's purchase volume counted in determining whether distributor entitled to become supervisor, and ensuing entitlement to bonuses on Purchase Volume of recruits — Fact evil envisaged by Parliament in enacting s. 36.3(1)(b)(iii), i.e. participants having paid for inventory with out reasonable opportunity of disposing of it, not present as respondent agreeing to repurchase product on reasonable
terms, irrelevant Combines Investigation Act, R.S.C. 1970, c. C-23, ss. 30(2), 36.3(1)(b) (as enacted by S.C. 1974-75-76, c. 76, s. 18), (2) (as enacted idem).
Combines — Remedies — Prohibition order — S. 30(4) giving Court of Appeal authority to make order Trial Division
should have made Pyramid selling schemes prohibited by s. 36.3(1)(b) inherently deceptive or misleading — Scheme relat ing financial gain to people rather than to product potentially misleading as increasing number of sellers competing for same
market, diminishing opportunity to earn bonuses Shaklee plan contravening s. 36.3(1)(b) and 36.3(2) — Court justified
in making prohibition order Continuing nature of offence making prohibition order more effective than prosecution — Combines Investigation Act, R.S.C. 1970, c. C-23. ss. 30(2),(4), 36.3(1)(b) (as enacted by S.C. 1974-75-76, c. 76, s. 18), (2) (as enacted idem), (3) (as enacted idem), 44(4), 46(1) (as am. by S.C. 1974-75-76, c. 76, s. 23) — Combines Investigation Act, R.S.C. 1927, c. 26, s. 31 (as am. by S.C. 1952, c. 39, s. 3).
Combines — Pyramid selling permitted by provincial legis
lation S. 36.3(4) providing section not applying in respect of pyramid selling scheme licensed or permitted by provincial legislation — Alberta, B.C., Quebec and Saskatchewan legis lation examined — Respondent failing to show any province or Territory licensed or permitted practices defined in s. 36.3(1)
Alberta Franchises Act, R.S.A. 1980, c. F-17, s. 1(1)(m) — The Pyramid Distribution Act, R.S.B.C. 1979, c. 351 — Consumer Protection Act of Quebec, S.Q. 1978, c. P-40, ss. 234, 235 — Pyramid Franchises Act, R.S.S. 1978, c. P-50, s.
2(g) Combines Investigation Act, R.S.C. 1970, c. C-23, s. 36.3(1) (as enacted by S.C. 1974-75-76, c. 76, s. 18), (4) (as enacted idem).
Constitutional law — Distribution of powers — S. 36.3(1)(b) and 36.3(2) validly enacted by Parliament under legislative
authority over criminal law S. 36.3(1)(b) designed to protect public from investing effort and money in recruitment of participants into deceptive pyramidal schemes in hope of future financial gain — Case law examined — S. 36.3 in truth and substance criminal legislation and not colourable invasion of provincial jurisdiction over property and civil rights —
Section clearly indicating public evil addressed Constitu tion Act, 1867, 30 & 31 Vict., c. 3 (U.K.) (R.S.C. 1970, Appendix II, No. 5] (as am. by Canada Act 1982, 1982, c. 11 (U.K.), Schedule to the Constitution Act, 1982, Item 1), ss. 91(2),(27), 92(13),(16) — Combines Investigation Act, R.S.C. 1970, c. C-23, s. 36.3(1)(b) (as enacted by S.C. 1974-75-76, c. 76, s. 18).
This is an appeal from a judgment of the Trial Division dismissing the appellant's claim for an order of prohibition. The defendant carries on business in all ten provinces and the Northwest Territories. A consumer orders products from a distributor, who purchases products from his supervisor, who purchases the goods from the respondent. A distributor's profit is the difference between his purchase price and the actual selling price. The supervisor's profit is based on a percentage of the total sales of his distributors. Bonuses are also paid to supervisors who are not a direct part of the sales chain. A Shaklee recruit is sponsored into membership by a supervisor, and becomes a distributor. A distributor becomes a supervisor by inducing others to join as distributors and by maintaining a certain level of sales from his body of recruits. Once the former distributor becomes a supervisor, he is independent from his original supervisor. As compensation for this reduction in profit, the original supervisor is given percentage bonuses of his former distributor's sales. The Trial Judge found that the bonus was paid in respect of "sales ... to ultimate consumers or users" of the product and, as such, the bonus was within the exclusion of subparagraph 36.3(1)(b)(iii). His conclusion was influenced by the provision of the agreement that permits a distributor to terminate the relationship and to require the defendant to repurchase product on hand. He held that while
there will always be an element of each distributor's purchase volume that relates to inventory, resulting in a supervisor receiving a benefit in respect of sales that are not sales to ultimate consumers, that is simply a consequence of fixing a particular time period for the calculation of a bonus. The evil paragraph 36.3(1)(b) was designed to cure was that some participants might find themselves, having paid for a product, without a reasonable opportunity of disposing of it. This is not present in the defendant's scheme because of its commitment to repurchase product on reasonable terms.
Held, the appeal should be allowed, and an order of prohibi tion made.
The supervisor's bonus entitlement does not arise when retail customers place orders with distributors, or when distributors place orders with supervisors. It arises when the supervisor orders from Shaklee. The sale in respect of which the bonus is paid is the sale from Shaklee to the first, second and third level supervisors. Such sales are not sales made to ultimate consum ers or users, so as to be encompassed by the exemption set out in subparagraph 36.3(1)(b)(iii). Also, the sales by supervisors to distributors are not within that subparagraph because the distributor has a "right of further participation in the scheme, immediate or contingent" which ensues from the sales. The Trial Judge did not consider the effect of these words. The Purchase Volume of the goods sold by the supervisor to the distributor forms part of the distributor's Purchase Volume, and a contingent right of participation in the scheme is given to the distributor since that Purchase Volume is counted in deter mining whether the distributor is entitled to become a supervi sor, with the resultant contingent entitlement to a bonus on the Purchase Volume of supervisors whom he might recruit. The Trial Judge was influenced by the evil envisaged by Parliament in enacting subparagraph 36.3(1)(b)(iii). This is irrelevant in light of the fact that the plan comes within the prohibition in paragraph 36.3(1)(b) and is not exempted by subparagraphs (i), (ii) or (iii).
This Court, pursuant to the discretion conferred upon it by subsection 30(4) to make any order that the Trial Division should have made, is justified in making the prohibition order. The pyramid selling schemes described in paragraph 36.3(1)(b) are inherently deceptive practices. A scheme which relates financial gain to people rather than to product contains the potential to be misleading and deceptive since the result is for an increasing number of sellers of the product to be pursuing the same market. This results in a diminished opportunity to earn the bonuses promised. The Shaklee plan is covered by paragraph 36.3(1)(b). Pursuant to subsection 44(4), the Attor ney General could have proceeded by way of an information requesting an order of prohibition, or by way of prosecution under subsection 36.3(3). He could not proceed with both remedies. Because of the continuing nature of the offence, it
can be more effectively dealt with by a prohibition order, than by prosecution.
The respondent contends that subsection 36.3 is not appli cable to the Shaklee plan by virtue of subsection 36.3(4) which exempts a pyramid selling scheme licensed by a province from the provisions of the section. The respondent submits that if one province licenses or permits Shaklee's direct sales program, then the program may be carried on anywhere in Canada without offending section 36.3 of the Act. However, the respondent did not show that any province or Territory has licensed or otherwise permitted the practices defined in subsec tion 36.3(1). Subsection 36.3(4) must be confined to the prac tices defined in subsection 36.3(1) as schemes of pyramid selling. At the time the information was laid, only Alberta, Saskatchewan, British Columbia and Quebec had legislation dealing with pyramid selling. The definition of "pyramid sales franchise" contained in subsection 1(1)(m) of the Alberta Franchises Act makes it clear that the Alberta legislation does not address the practices described in subsection 36.3(1). It was conceded that the Shaklee plan does not fall within the British Columbia statute. The Consumer Protection Act of Quebec contains an absolute prohibition of pyramid sales. The defini tion of "pyramid franchise" in Saskatchewan's Pyramid Fran chises Act reveals that the type of scheme envisaged is one which contains as a condition precedent the requirement for payment of a franchise fee or a requirement for the purchase of goods. Since subsection 36.3(1) does not impose either of these conditions as an essential requirement, the scheme of pyramid selling permitted under the Saskatchewan legislation is differ ent from the one covered by subsection 36.3(1) and does not encompass the Shaklee plan.
The respondent contends that its business, being structured by private contracts, is a matter of property and civil rights, and of a merely local or private nature and therefore within the exclusive jurisdiction of the provinces. The appellant asserts that paragraph 36.3(1)(b) and subsection 36.3(2) were validly enacted by the Parliament of Canada in the exercise of its legislative authority over the regulation of the criminal law. Section 36.3 is "in truth and in substance" criminal legislation and not a "colourable invasion of provincial jurisdiction over property and civil rights". It clearly indicates the public evil which it addresses. According to the case law, it is supportable under the criminal law power. In Russell v. Reg. (1882), 7 App. Cas. 829 (P.C.) it was stated that "Laws ... designed for the promotion of public order ... and which subject those who contravene them to criminal procedure ... belong to the subject of public wrongs rather than to that of civil rights ... and have direct relation to the criminal law." In Proprietary Articles Trade Association v. Attorney-General for Canada, [193!] A.C. 310, the Privy Council held that where Parliament has made criminal, combines which it intends in the public interest to prevent, this is a valid exercise of the criminal law power provided the combines prohibited operate to the detriment of the public. Rand J. in Reference re Validity of Section 5(a) of the Dairy Industry Act, [1949] S.C.R. I, held that it is proper to look for some evil, or injurious or undesirable effect upon the
public against which the law is directed. That effect may be in relation to social, economic or political interests. Dickson J., as he then was, stated in Attorney General of Canada v. Canadian National Transportation, Ltd. et al., [1983] 2 S.C.R. 206; 3 D.L.R. (4th) 16, that there is a long history of Canadian anti-combines legislation being sustained as criminal law. The respondent submits that section 36.3 does not have the charac teristics of criminal law, so the business activity is within provincial jurisdiction to regulate. The case law does not sup port this submission. In Attorney-General for British Columbia v. Attorney-General for Canada, [1937] A.C. 368, the Privy Council said that "The only limitation on the plenary power of the Dominion to determine what shall or shall not be criminal is the condition that Parliament shall not in the guise of enacting criminal legislation in truth and in substance encroach on any of the classes of subjects enumerated in s. 92." It is no objection that it does in fact affect them.
CASES JUDICIALLY CONSIDERED
APPLIED:
Goodyear Tire and Rubber Company of Canada Limited v. The Queen, [1956] S.C.R. 303; Russell v. Reg. (1882), 7 App. Cas. 829 (P.C.); Proprietary Articles Trade Association v. Attorney-General for Canada, [1931] A.C. 310 (P.C.); Reference re Validity of Section 5(a) of the Dairy Industry Act, [1949] S.C.R. 1, affirmed (sub nom. Canadian Federation of Agriculture v. Attorney- General for Quebec, (Margarine Reference) [1951] 1 A.C. 179 (P.C.)); Attorney General of Canada v. Canadian National Transportation, Ltd. et al., [1983] 2 S.C.R. 206; 3 D.L.R. (4th) 16; Attorney-General for British Columbia v. Attorney-General for Canada, [1937] A.C. 368 (P.C.); R. v. Perfection Creameries Ltd., [1939] 3 D.L.R. 185 (Man. C.A.); R. v. Standard Meats Ltd. (1973), 13 C.C.C. (2d) 194 (Sask. C.A.).
REFERRED TO:
Attorney General of Canada et al. v. Law Society of British Columbia et al., [1982] 2 S.C.R. 307; 137 D.L.R. (3d) 1.
COUNSEL:
Ingrid Hutton, Q.C. for plaintiff (appellant).
John Sproat and Judson Whiteside for defendant (respondent).
SOLICITORS:
Deputy Attorney General of Canada for plaintiff (appellant).
Miller, Thomson, Sidgewick, Lewis & Healy, Toronto, for defendant (respondent).
The following are the reasons for judgment rendered in English by
HEALS J.: This is an appeal from a judgment of the Trial Division [[1981] 2 F.C. 730] dismissing the appellant's claim for an order of prohibition pursuant to subsection 30(2) of the Combines Investigation Act, R.S.C., 1970, c. C-23, (the Act). In the information filed by the appellant, it was alleged that the respondent did, between August 20, 1977 and September 25, 1980, in the City of Edmonton, Alberta and elsewhere in Canada, induce or invite persons to participate in a scheme of pyramid selling contrary to subsection 36.3(2) [as enacted by S.C. 1974-75-76, c. 76, s. 18] of the Act. That information claimed, inter alia, by way of relief, an order under subsection 30(2) of the Act prohibiting the respondent, its directors, officers, servants, agents, distributors, supervisors and co-ordinators from doing any act or thing constituting or directed towards the com mission of an offence under subsection 36.3(2) of the Act, by inducing or inviting another person to participate in a scheme of pyramid selling.
The evidence adduced in the Trial Division con sists entirely of a statement of agreed facts, (Appeal Book, pages 5 to 140 inclusive). When the hearing of the appeal opened, the Court, with the consent of both parties, received in evidence a supplementary statement of agreed facts, pursuant to Rule 1102 [Federal Court Rules, C.R.C., c. 663]. The purpose and effect of the supplementary statement was to update the factual situation as contained in the original statement of agreed facts because more than four years had elapsed since the original statement was filed. The learned Trial Judge has described the details of the scheme utilized by the respondent for the sale of its prod ucts. I need not repeat them here. It is sufficient for my purposes to provide a short over-view of the factual situation.
The defendant, a wholly owned subsidiary of a U.S. company, was incorporated in Alberta and carries on business in all ten provinces of Canada as well as in the Northwest Territories. All mar keting of Shaklee products (which include food supplements, cleaners and cosmetics) is by direct
sales. Generally speaking, a distributor takes an order from a consumer; he then orders the prod ucts from his supervisor who places the order with the respondent. The supervisor then purchases the goods from the respondent and sells them to the distributor, who, in turn, receives payment from the ultimate consumer. The distributor's profit is the difference between his purchase price and his actual selling price. A distributor can only pur chase Shaklee products from his supervisor. He cannot purchase directly from the respondent. The distributor purchases at a discount from the sug gested retail price with the average discount being 33%. If a distributor's monthly personal purchase volume equals $150 he earns a bonus. The supervi sor's profit is based on a percentage of the total sales of all his distributors. (Additionally, a super visor can still make a profit from his own direct sales.) Total sales are known as "Purchase Volume" or PV.
Various bonuses are paid to distributors and supervisors depending on sales volumes. These bonuses are not the subject of the alleged offence. The alleged offence concerns, rather, bonuses which are paid to supervisors who are not a direct part of the sales chain. This chain or "sponsorship line" is accurately explained and illustrated by the Trial Judge at pages 145 to 148 of the Appeal Book [at pages 733 ff. F.C.]. In summary the plan operates in the following manner: a person joining Shaklee is sponsored into membership by a super visor and, upon acceptance, that person becomes a distributor. A distributor may become a supervisor by inducing others to join the program as distribu tors and by maintaining a certain level of sales from his body of recruits.
Once the former distributor has become a super visor, he is thenceforth independent from his origi nal supervisor. Thereafter, the original supervisor is no longer part of the former distributor's chain of sales. He does not accept orders or sell goods to his former distributor. Since the original supervi sor's profit is based on the total sales of his dis-
tributors, the loss of a distributor from the supervi sor's chain will, necessarily, affect the supervisor's profit. As compensation for this reduction in his profit, the original supervisor is given bonuses ranging from 1% to 6% of his former distributor's sales. (This bonus is calculated so as to include all the distributors of the former distributor as well.) It is these bonuses which comprise the subject- matter of the alleged offence. These bonuses are received notwithstanding that the original supervi sor is not involved in the ordering or purchasing of the goods, nor does he have any other involvement, except, perhaps in a supervisory capacity, in so far as the sales generated by the former distributor are concerned. Upon becoming a distributor, the person concerned is required to purchase from his sponsor an earnings opportunity kit for $12.50. Either the distributor or the respondent can termi nate the distributor agreement. If the termination occurs within two months, the kit can be returned to Shaklee and the $12.50 purchase price is refunded in full. All Shaklee products purchased by a distributor are returnable in the event of termination for a refund of not less than 90% if the distributor terminated and 100% if the respondent terminated. Distributors are not required to keep inventory on hand nor are they required to pay an entrance fee for admission to the plan.
The ratio of the decision of the learned Trial Judge is to be found at pages 148 and 149 of the Appeal Book [at pages 737-739 F.C.]. It reads:
It is useful to repeat the definition of paragraph 36.3(1)(b): 36.3 (1) ... "scheme of pyramid selling" means
(b) a scheme for the sale or lease of a product whereby one person sells or leases a product to another person (the "second" person) who receives the right to receive a rebate, commission or other benefit in respect of sales or leases of the same or another product that are not
(i) sales or leases made to the second person,
(ii) sales or leases made by the second person, or
(iii) sales or leases, made to ultimate consumers or users of the same or other product, to which no right of further participation in the scheme, immediate or contingent, is attached.
The simplest scenario, the special bonus program applied to a supervisor with one first level supervisor in his sponsorship group, involves the sale of a product by one person, the defendant, to another person (the "second" person), the super visor. It also involves that second person, the supervisor, having "the right to receive a ... benefit in respect of sales ... of ... another product that are not (i) sales ... made to" nor "(ii) sales ... made by" the supervisor. It does, however, appear that, regardless of intervening sales by the first level supervisor to distributors and by one distributor to another, the bonus is, in the final analysis, paid in respect of "sales ... to ultimate consumers or users" of that other product and, as such, the bonus is within the exclusion of subparagraph (iii).
I reach that conclusion because of the provision of the agreement each distributor has with the defendant that permits him to terminate the relationship at the end of any month and to require the defendant to repurchase product on hand for not less than 90% of what he paid for it. As long as a distributor participates in the program there may and likely will, from time to time, be an element of his personal PV that relates to inventory in his hands and that would, at the same time, be reflected in the group PV. Strictly speaking, a supervisor with a right to receive a special bonus on his first level supervisor's group PV containing such elements of personal PV would have a "right to receive a ... benefit in respect of sales ... of ... another product that are not ... sales ... made to ultimate consumers" as that term is used in subparagraph 36.3(1)(b)(iii). That, however, is nothing but an inevitable consequence of the necessity of fixing a particular time period for the calculation of the bonus. It remains that the program does provide for the liquidation of the distributor's inventory on a reasonable basis. Thus, in the final analysis, a distributor's personal PV over the term of his participation in the program is an amount that relates only to product sold to someone outside the program or retained for his personal use. In either event, the sale of the product that gives rise to the group PV upon which the special bonus is based is a sale to an "ultimate user or consumer" as contemplated by subparagraph 36.3(I)(b)(iii).
Referring only to the scheme of pyramid selling defined by paragraph 36.3(1)(b), it would appear that an essential element of the evil which Parliament envisaged is that some participants in such a scheme might find themselves, having paid for product, without a reasonable opportunity of disposing of it. That element is contemplated by subparagraph 36.3(I)(b)(iii). It is an element that is not present in the defendant's program because of its commitment to repurchase product on reasonable terms. Having reached that conclusion, I do not find it neces sary to comment on other positions taken by the parties.
The reasoning, mutatis mutandis, and the result is the same vis-à-vis the other special bonuses provided in the program. The defendant may move for judgment on the basis of these reasons.
Interpretation of paragraph 36.3(1) (b) of the Act
The appellant alleges several errors by the learned Trial Judge in his interpretation of para-
graph 36.3(1)(b) [as enacted by S.C. 1974-75-76, c. 76, s. 18].
The first alleged error is that he misconstrued the words "in respect of sales ... of the ... product that are not ... (iii) sales ... made to ultimate consumers or users of the ... product ..." so as to deprive those words of all meaning, thereby rendering paragraph 36.3(1)(b) inopera tive and, that, because of this misinterpretation, he erred in his conclusion that the bonuses paid by Shaklee to a "second person" (a supervisor, for example) based on the monthly PV figure obtained by the "second person's" first, second and third level supervisors and their respective sales group, were made in respect of "sales ... made to ulti mate consumers or users of the ... product ... . It is the appellant's submission that merely because the amount of the bonus is determined by reference to the "PV" of articles ultimately sold to consumers, it does not necessarily follow that the sale in respect of which the bonus is paid is a sale made to an ultimate consumer. Put another way, it is the appellant's view that paragraph 36.3(1)(b) prohibits internal sales or sales made between participants in the scheme which are not made by or to the recipient of the bonus. To test the validity of this submission, it is useful to take the "simplest scenario" envisaged by the Trial Judge in the passage quoted supra, namely, application of the special bonus program to a Supervisor with one first level supervisor in his sponsorship group. The product is sold by the respondent to another person (the "second person"), the supervisor. According to the respondent's plan, that supervisor has a right to be paid a special bonus of 6% of the group PV of the first supervisor appointed in each of his sponsorship lines. Similar wording is used for the 3% and 1% bonuses. The group PV of each super visor is established only after the supervisor places his order with the respondent; the supervisor cre ates the group PV by placing his own order. That order will undoubtedly be for one of the following purposes: (a) his personal use; (b) retail sales by him; or (c) purchasing products which are neces sary for re-sale to his distributors.
The supervisor's bonus entitlement does not arise when retail customers place orders with dis tributors or when distributors place orders with supervisors. It arises for the first time when the supervisor orders from Shaklee. Accordingly, it seems clear that the sale in respect of which the bonus is paid is the sale from Shaklee to the first, second and third level supervisors. Thus, I agree with counsel for the appellant that sales by Shak- lee to the first, second and third level of supervi sors are not sales "made to ultimate consumers or users ... " so as to be encompassed by the exemp tion set out in subparagraph 36.3(1)(b)(iii).
Additionally, I share the view of the appellant that the sales by supervisors to distributors under the Shaklee plan as discussed supra do not come within the exception provided in subparagraph (iii) of paragraph 36.3(1) (b) because the distributor to whom a sale is made by his supervisor, does have a "right of further participation in the scheme, immediate or contingent ..." which ensues from that sale. The PV of the goods sold by the supervi sor to the distributor forms a part of the distribu tor's PV and a contingent right of participation in the scheme is given to the distributor since that PV is counted in determining whether the distributor is entitled to become a supervisor with the result ant contingent entitlement to the bonuses of 6%, 3% and 1% on the PV of supervisors whom he might recruit into the plan. As observed by counsel for the appellant, it appears that the learned Trial Judge failed to consider the effect of the last portion of subparagraph (iii) of paragraph 36.3(1)(b) on that portion of the Shaklee plan which is herein impeached. I refer to the words "to which no right of further participation in the scheme, immediate or contingent, is attached." I conclude that he failed to consider the effect of those words in this case because that portion of subparagraph (iii) is not mentioned in his reasons and because, for the reasons given supra, it is clear that on the admitted facts in this case, there was a contingent right of further participation vested by the plan in distributors.
Based on his reasons for judgment, the learned Trial Judge appears to have been influenced in
reaching his decision by the circumstance that, since an essential element of the evil envisaged
by Parliament in enacting subparagraph 36.3(1)(b)(iii) was that some participants might find themselves having paid for inventory without a reasonable opportunity of disposing of it, and that since this element was not present in the respondent's plan because of its commitment to repurchase all of the product on reasonable terms, the rationale for the prohibition contained in sub- paragraph 36.3(1)(b)(iii) did not apply to the case at bar. With respect, I am unable to agree that such a circumstance can operate so as to remove the plan from the prohibition contained in para graph 36.3(1)(b) if the evidence establishes that the plan in question comes within the four corners of the statutory prohibition of paragraph 36.3(1)(b) and if it is not encompassed by any of the exceptions specified in subparagraphs (i), (ii), or (iii) of paragraph 36.3(1)(b). For the reasons expressed supra, I do not consider that the impeached portion of the Shaklee plan is protected by any of subparagraphs (i), (ii) or (iii). I do however consider that it is caught by the general prohibition set out in paragraph 36.3(1)(b). On this basis, the agreement of the respondent to repurchase product thereby removing the possible evil of "inventory loading" is an irrelevant circum stance when approached from the perspective of determining whether or not the respondent has breached the provisions of paragraph 36.3(1)(b) and subsection 36.3(2) of the Act. For these rea sons I conclude that the learned Trial Judge erred in law in failing to find, on the instant facts, that the respondent had committed a breach of the provisions of subsection 36.3(2) of the Act as specified in the information (Appeal Book, pages 1 and 2).
The Court's Discretion to Make an Order of Prohibition
The relevant portion of subsection 30(4) of the Act provides:
30....
(4) Where the court of appeal ... allows an appeal, it may quash any order made by the court appealed from, and may make any order that in its opinion the court appealed from could and should have made [Emphasis added.]
The power of the Trial Division of this Court in a proceeding of this kind is set out in subsection 30(2) of the Act. The relevant portion of that subsection reads:
30. ...
(2) Where it appears to a superior court of criminal jurisdic tion in proceedings commenced by information of the Attorney General of Canada ... for the purposes of this section that a person has done, is about to do or is likely to do any act or thing constituting or directed toward the commission of an offence under Part V, the court may prohibit the commission of the offence or the doing or continuation of any act or thing by that person or any other person constituting or directed toward the commission of such an offence, ... [Emphasis added.]
It is the appellant's submission that the Trial Division of this Court should have exercised its discretion pursuant to subsection 30(2) supra to issue an order of prohibition in the form requested in the appellant's information (there was no issue between the parties as to the jurisdiction of the Trial Division to act under subsection 30(2). I agree that the Trial Division has jurisdiction since subsection 46(1) [as am. by S.C. 1974-75-76, c. 76, s. 23] of the Act provides, inter alia, that the Attorney General of Canada may institute and conduct any prosecution or other proceedings under section 30, in the Trial Division. The subsec tion provides further that for the purposes of such proceedings, the Trial Division "has all the powers and jurisdiction of a superior court of criminal jurisdiction under the Criminal Code and under this Act.")
It is the appellant's further submission that this Court, acting under the authority of subsection 30(4) supra, should make the prohibition order which the Trial Division should have made in the circumstances. While conceding that the order of prohibition available under subsection 30(2) is a discretionary remedy, the appellant's counsel enu merates a number of circumstances which, in her submission, strongly support the issuance of a prohibition order in this case. Those circumstances may be summarized as follows:
(a) The pyramid selling schemes described in paragraph 36.3(1)(b) are inherently deceptive
practices. The sales made thereunder operate on the basis of a geometric progression, resulting in early market saturation; each distributor is soon in competition with the distributors whom he spon sors not only for the business of the ultimate consumer, but for recruitment of potential new distributors. The result, it is submitted, is that the chance to receive bonuses from sales made within the scheme to or by recruits of recruits will only exist, generally speaking, for the earliest partici pants in the scheme in any given market. The investment of time, effort and money by later participants in the scheme is made at a time when the opportunity to earn the bonuses promised does not realistically exist. For this reason, it is submit ted that the schemes or plans encompassed by paragraph 36.3(1)(b) are inherently misleading. Since the Shaklee plan is covered by paragraph 36.3(1)(b), the above comments, in the appellant's submission, apply to the Shaklee plan.
(b) The Shaklee plan has continued from August of 1977 to the present time and will in all probability continue unless restrained. The scheme is very successful in so far as the respondent is concerned. There are currently in Canada approxi mately 77,000 distributors. Of the distributors, 10,000 are actively selling Shaklee products, approximately 20,000 sell Shaklee products on a part-time basis, approximately 20,000 purchase Shaklee products primarily for their own use, and approximately 27,000 are inactive and do not pres ently sell Shaklee products.
(c) The representations in the Shaklee sales plan concerning the opportunity to earn the bonuses from sales among participants in the plan were a large and important part of the recruiting empha sis. In the appellant's submission, the facts are that this expectation was realized by relatively few of the 77,000 distributors who joined the plan and the average earnings of those recipients of the bonus were far more modest than the expectation created by the Shaklee sales plan.
(d) In the appellant's submission, the respondent has benefited from the misleading bonus induce ment since some 77,000 distributors have joined the plan and have likely purchased at least suffi-
cient products to familiarize themselves with the products and to commence selling them.
I agree with counsel for the appellant that the pyramid selling schemes prohibited by paragraph 36.3(1)(b) are inherently deceptive or misleading for the reasons advanced supra. A scheme which relates financial gain to people rather than to product contains the potential to be misleading and deceptive since the inevitable result, if the scheme is successful, is for an increasing number of sellers of the product to be pursuing the same market. This will most surely result in a dimin ished opportunity to earn the bonuses promised.
For all of the above reasons, and because I have concluded that the respondent's conduct has con travened paragraph 36.3(1)(b) and subsection 36.3(2) of the Act, thereby constituting an offence pursuant to subsection 36.3(3) [as enacted by S.C. 1974-75-76, c. 76, s. 18] of the Act, I am persuad ed that this Court, pursuant to the discretion conferred upon it by subsection 30(4), would be justified in making the order of prohibition sought by the appellant in the Trial Division. It is to be noted that subsection (2) of section 36.3 prohibits the instant scheme since it provides that: "No person shall induce or invite another person to participate in a scheme of pyramid selling". Sub section (3) of section 36.3 provides that:
36.3.. .
(3) Any person who violates subsection (2) is guilty of an offence and is liable
(a) on conviction on indictment, to a fine in the discretion of the court or to imprisonment for five years or to both; or
(b) on summary conviction, to a fine of twenty-five thousand dollars or to imprisonment for one year or to both.
Accordingly, it appears that the Attorney Gen eral of Canada had two ways of proceeding open to him in the instant case. He could have proceed ed as he did, by way of an information requesting an order of prohibition or he could have proceeded by way of a prosecution under subsection 36.3(3). He could not, however, proceed with both reme dies. I say this because of the provisions of subsec-
tion 44(4) of the Act, the relevant portion of which provides that:
44. ...
(4) In any case where subsection 30(2) is applicable the Attorney General of Canada ... may in his discretion institute proceedings either by way of an information under that subsec tion or by way of prosecution.
A similar situation was considered by the Supreme Court of Canada in the case of Goodyear Tire and Rubber Company of Canada Limited v. The Queen, [1956] S.C.R. 303. In that case the Court was considering the validity of section 31 of the Combines Investigation Act of 1952 [R.S.C. 1927, c. 26, as am. by S.C. 1952, c. 39, s. 3] which empowered the Court to order in addition to any other penalty the prohibition of the continuation or repetition of the offence of which the person had been convicted. The appellants had pleaded guilty to a charge of conspiracy under the Criminal Code [R.S.C. 1927, c. 36] and were fined. The Trial Judge directed that an order of prohibition issue under section 31. The Supreme Court of Canada held that the portion of section 31 invoked by the Trial Judge was intra vires. At pages 311 and 312 of his reasons, Mr. Justice Rand said:
What has called for the device of injunction and punishment for its contravention is undoubtedly the experience in dealing with these offences. The burden of proving the combination and its operation is, for obvious reasons, complicated and time consuming and the procedure of enforcement by conviction and fine has tended to exhibit a course of things bearing a close likeness to periodic licensing of illegality. That sanctions cannot be made more effective, that an offence by its nature continu ing cannot be dealt with as criminal law by an enjoining decree that will facilitate enforcement, might go far towards enabling self-confessed lawlessness to set the will of Parliament at defiance.
In my view, this quotation articulates clearly the rationale for the enactment of section 31 of the 1952 Act and that rationale applies equally to subsection 30(2) of the present Act. An offence of this kind, because of its continuing nature, is the kind of offence which can be more effectively dealt with by the prohibition order contemplated and authorized by subsection 30(2). This represents an
additional compelling reason why the Court's dis cretion should be exercised in favour of a prohibi tion order issued pursuant to that subsection.
The applicability of subsection 36.3(4) of the Combines Investigation Act
Subsection (4) of section 36.3 reads:
36.3.. .
(4) This section does not apply in respect of a scheme of pyramid selling that is licensed or otherwise permitted by or pursuant to an Act of the legislature of a province.
It is the submission of counsel for the respond ent that even if the Shaklee plan is a scheme of "pyramid selling" as defined in subsection 36.3(1), section 36.3 is made inapplicable to the Shaklee plan by subsection (4) supra. In his view, subsec tion 36.3(4) means that section 36.3 is inapplicable to the respondent in any part of Canada if it can be established that the respondent is "licensed or otherwise permitted" to conduct its business "by or pursuant to an Act of the legislature" in any one of the provinces of Canada. Put another way, the respondent's submission is that if one province licenses or permits Shaklee's direct sales program, then that program may be carried on anywhere in Canada without offending section 36.3 of the Act. It seems clear that the reach of subsection (4) must be confined to the practices defined in sub section (1) of section 36.3 as schemes of pyramid selling. Accordingly, unless there is provincial legislation dealing with the practices described in subsection 36.3(1), it cannot be said to license or permit a scheme of pyramid selling within the meaning of subsection 36.3(4). At the time the information was laid only four provinces (Alberta, Saskatchewan, British Columbia and Quebec) had existing legislation dealing with pyramid selling. The licences issued to the respondent in the other provinces and in the Northwest Territories do not permit or purport to permit the respondent to engage in schemes of pyramid selling and are not issued under statutes addressing that practice. In most of ,those provinces, the licences relate to door-to-door selling or the authority to collect retail sales tax. There are no statutes in these provinces or the Territories which "license or otherwise permit" the operation of a pyramid scheme. This brings me to a consideration of the relevant legislation in Alberta, British Columbia,
Saskatchewan and Quebec. In his oral argument, I understood counsel for the respondent to concede that the definition of "pyramid sales franchise" as contained in subsection 1(1) (m) of the Alberta Franchises Act, R.S.A. 1980, c. F-17 makes it clear that the Alberta legislation does not address the practices described in subsection 36.3(1) since the Alberta definition requires that all pyramid sales franchises covered by the Act must be fran chises where a participant pays a franchise fee. This appears to be a condition precedent to the operation of the Alberta statute. I also understood respondent's counsel to concede in oral argument that the Shaklee plan does not fall within the applicable British Columbia statute (The Pyramid Distribution Act, R.S.B.C. 1979, c. 351). A perus al of the Consumer Protection Act of Quebec, S.Q. 1978, c. P-40, sections 234 and 235, establishes that there is an absolute prohibition in respect of pyramid sales in that Province. This leaves the Saskatchewan legislation. Respondent's counsel argued forcefully that the Saskatchewan legisla tion encompassed the Shaklee plan and that since the respondent had been granted an exemption from the licensing provisions of the Saskatchewan Act by the Saskatchewan authorities, this repre sented compliance with subsection (4) of section 36.3 of the Act.
The applicable Saskatchewan legislation is the Pyramid Franchises Act, R.S.S. 1978, c. P-50. Clause 2(g) of the Act defines "pyramid fran chise" as follows:
2. In this Act:
(g) "pyramid franchise" means an agreement or arrangement, expressed or implied, oral or written, between two or more persons by which a franchisee upon paying a franchise fee or upon purchasing goods is granted the right:
(i) to offer to sell, sell or distribute goods; and
(ii) to recruit one or more persons who upon paying a franchise fee or upon purchasing goods are granted the same or similar rights;
under a marketing plan or system, organized, directed, pre scribed or controlled, in substantial part, by a franchisor;
A perusal of this definition reveals that the type of pyramid scheme envisaged in that statute is one which contains as a condition precedent the requirement for payment of a franchise fee or a requirement for the purchase of goods. Since sub section 36.3(1) does not impose either of these conditions as an essential requirement, it is evi dent, in my view, that the scheme of pyramid selling permitted under the Saskatchewan statute is quite different from the one covered by subsec tion 36.3(1). It follows, in my view, that the Saskatchewan legislation does not encompass the Shaklee plan. Accordingly, even accepting the respondent's proposition that it is only necessary to show a licensing or permission in one province (in respect of which I have some doubt), the submis sion by the respondent as to the applicability of subsection (4) fails on the facts in this case because it has not been shown that any province or Territory has licensed or otherwise permitted the practices defined in subsection (1) of section 36.3 as schemes of pyramid selling.
The Constitutional Issue
The remaining submission by counsel for the respondent was that the business carried on by the respondent, being structured by private contracts, is a matter of property and civil rights in the province, and a matter of a merely local or private nature within the province, and, therefore, within the exclusive jurisdiction of the provinces pursuant to the Constitution Act, 1867 [30 & 31 Vict., c. 3 (U.K.) [R.S.C. 1970, Appendix II, No. 5] (as am. by Canada Act 1982, 1982, c. 11 (U.K.), Schedule to the Constitution Act, 1982, Item 1)], and in particular, pursuant to head 13 (Property and Civil Rights in the Province), and head 16 (Gener- ally all Matters of a merely local or private Nature in the Province) of section 92 thereof. On the other hand, the appellant asserts that paragraph 36.3(1)(b) and subsection 36.3(2) of the Act were validly enacted by the Parliament of Canada in the exercise of its legislative authority over the regula tion of the criminal law, or alternatively, over trade and commerce, and peace, order and good
government pursuant to section 91 of the Consti tution Act, 1867.
The Criminal Law Power
As a starting point for discussion of the constitu tional competence of the Parliament of Canada to enact the impugned subsections, I think it useful to examine the thrust of this legislation. Based on the factual circumstances discussed earlier herein, I think the thrust of paragraph 36.3(1)(b) is the protection of members of the public who have invested effort and money in the recruitment of participants into the pyramidal schemes prohibited by that paragraph in the hope and expectation of future financial benefit. As noted supra a scheme which relates financial gain to people rather than to product contains a misleading and deceptive potential because the inevitable consequence in a successful plan such as the Shaklee plan will be that more and more sellers are competing in a diminishing market which is becoming rapidly saturated because of the geometric progression implicit in the plan. The question to be answered in this discussion is whether or not the prohibition of such a practice is a valid exercise of the Crimi nal Law Power vested in the Parliament of Canada by head 27 of section 91 of the Constitution Act, 1867. I begin by referring to the oft quoted state ment of Sir Montague E. Smith in Russell v. Reg. (1882), 7 App. Cas. 829 (P.C.), at page 839 where he said:
Laws ... designed for the promotion of public order, safety, or morals, and which subject those who contravene them to crimi nal procedure and punishment, belong to the subject of public wrongs rather than to that of civil rights ... and have direct relation to criminal law.
In 1931, the Privy Council in the case of Proprie tary Articles Trade Association v. Attorney-Gen eral for Canada, [1931] A.C. 310 expressed the view that where Parliament has made criminal, combines which it intends in the public interest to prevent, this is a valid exercise of the criminal law power provided the combines prohibited have oper ated or are likely to operate to the detriment or against the interests of the public. Additionally, it was held to be a valid exercise even though the prohibition may cover activities not hitherto con-
sidered to have been criminal. At pages 323-324, Lord Atkin said:
... and if Parliament genuinely determines that commercial activities which can be so described are to be suppressed in the public interest, their Lordships see no reason why Parliament should not make them crimes.
The comments of Lord Atkin in this case were referred to by Mr. Justice Rand in the decision of the Supreme Court of Canada in Reference re Validity of Section 5(a) of the Dairy Industry Act, [1949] S.C.R. 1, affirmed (sub nom. Canadian Federation of Agriculture v. Attorney-General for Quebec, (Margarine Reference) [19511 1 A.C. 179 (P.C.)) where he observed that Lord Atkin, in that case had (page 49) "rejected the notion that the acts against which criminal law is directed must carry some moral taint." Mr. Justice Rand went on to say at page 49:
A crime is an act which the law, with appropriate penal sanctions, forbids; but as prohibitions are not enacted in a vacuum, we can properly look for some evil or injurious or undesirable effect upon the public against which the law is directed. That effect may be in relation to social, economic or political interests; and the legislature has had in mind to suppress the evil or to safeguard the interest threatened.
I come now to the 1983 decision of the Supreme Court of Canada in the case of Attorney General of Canada v. Canadian National Transportation, Ltd. et al., [1983] 2 S.C.R. 206; 3 D.L.R. (4th) 16. At issue in that case was whether the Attorney General of Canada was constitutionally competent to prefer indictments and conduct proceedings in respect of alleged violations of the Combines Investigation Act, R.S.C. 1970, c. C-23, as amend ed. Dickson J. as he then was, considered at some length the question of the Combines Investigation Act as criminal law. His opening comment in this portion of his reasons reads [page 250 S.C.R.; page 49 D.L.R.]:
There is a long history of Canadian anti-combines legislation being sustained as criminal law.
In the course of his review of that history, he observed [at page 254 S.C.R.] at page 52 [D.L.R.] that:
In 1952 Parliament added new sections to the Combines Inves tigation Act permitting courts hearing combines charges to
make orders prohibiting the continuation of combines, or orders dissolving mergers, trusts or monopolies, such orders to be in addition to any other penalty the court might impose upon conviction: 1952 (Can.), c. 39, s. 3. These sections were upheld by this Court under the criminal law power in Goodyear Tire and Rubber Co. v. The Queen, [1956] S.C.R. 303.
The foregoing survey shows that both this Court and the Privy Council have consistently sustained anti-combines legisla tion as criminal law.
It is submitted, however, by counsel for the respondent, that section 36.3 does not have the characteristics of criminal law and that when a business activity lacks the prescribed characteris tics of criminal activity then that activity is within the jurisdiction of the provinces to regulate as a matter of property and civil rights. Counsel then referred to a number of provincial statutes in the various provinces dealing with factors tending to defeat contractual liability such as incapacity, mis representation, duress, undue influence, mistake and illegality. He cited numerous Consumer Pro tection Acts, Unconscionable Transactions Relief Acts and Direct Sellers Acts in the provinces as evidence that the provinces have jurisdiction and have exercised jurisdiction to deal with contractual matters and trade practices which, although not criminal in nature, were felt to be unfair or not in the public interest. Accordingly, the respondent submits that section 36.3 invades that provincial jurisdiction to regulation contracts and trade practices.
In my view, the relevant jurisprudence does not support this submission when viewed in the context of the case at bar. In the case of Attorney-General for British Columbia v. Attorney-General for Canada, [1937] A.C. 368 the Privy Council held that section 498A of the Criminal Code was in toto intra vires of the Parliament of Canada under section 91, head 27—"The Criminal Law ...." Section 498A made it an offence: to discriminate against competitors of purchasers by selling goods to certain purchasers at a discount which was made available at the time of the sales transaction to those purchasers and was not made available to competitors of those purchasers in respect of a sale
of goods of like quality and quantity; to engage in a policy of selling goods in any area of Canada at prices lower than those exacted by such seller elsewhere in Canada, for the purpose of destroying competition or eliminating a competitor in such part of Canada; to engage in a policy of selling goods at prices unreasonably low for the purpose of destroying competition or eliminating a com petitor. Lord Atkin, speaking for the Court said at pages 375 and 376:
Their Lordships agree with the Chief Justice that this case is covered by the decision of the Judicial Committee in the Proprietary Articles case ... The basis of that decision is that there is no other criterion of "wrongness" than the intention of the Legislature in the public interest to prohibit the act or omission made criminal ... The only limitation on the plenary power of the Dominion to determine what shall or shall not be criminal is the condition that Parliament shall not in the guise of enacting criminal legislation in truth and in substance encroach on any of the classes of subjects enumerated in s. 92. It is no objection that it does in fact affect them. If a genuine attempt to amend the criminal law, it may obviously affect previously existing civil rights. The object of an amendment of the criminal law as a rule is to deprive the citizen of the right to do that which, apart from the amendment, he could lawfully do. No doubt the plenary power given by s. 91(27) does not deprive the Provinces of their right under s. 92(15) of affixing penal sanctions to their own competent legislation. On the other hand, there seems to be nothing to prevent the Dominion, if it thinks fit in the public interest, from applying the criminal law generally to acts and omissions which so far are only covered by provincial enactments.
In the case of R. v. Perfection Creameries Ltd., [1939] 3 D.L.R. 185, the Manitoba Court of Appeal quoted with approval the above passage from Lord Atkin's judgment in holding that sub section 6(2) of the Dairy Industry Act, R.S.C. 1927, c. 45 which prohibited the manufacture of butter containing over 16% of water or less than 80% of butter fat is criminal legislation in pith and substance and not a colourable invasion of provin cial jurisdiction over property and civil rights. Similarly, the Saskatchewan Court of Appeal in the case of R. v. Standard Meats Ltd. (1973), 13 C.C.C. (2d) 194 held that the object of section 5 of the Food and Drugs Act, R.S.C. 1970, c. F-27 in prohibiting, inter alia, the sale of food in a false, misleading or deceptive manner, is the protection
of the public. At page 199 Chief Justice Culliton said:
It is not a section, in my opinion, which creates a new crime in its real sense, but rather a penal measure adopted to cast on the respondent the obligation to refrain from doing certain acts which, if permitted, would result in prejudice to the public. To adopt the words of Cartwright, J. used in Beaver v. The Queen [(1957), 118 C.C.C. 129], supra, Parliament converted a civil personal duty to a public duty.
Applying the above jurisprudence to this case, I have no difficulty in concluding that section 36.3 of the Combines Investigation Act is "in truth and in substance" criminal legislation and not a "colourable invasion of provincial jurisdiction over property and civil rights." A perusal of the section satisfies me that it clearly indicates the public evil which it addresses. On this basis, it is clearly supportable under the Criminal Law Power con ferred upon the Parliament of Canada under head 27 of section 91.
Since I have concluded that Parliament had the legislative competence to enact section 36.3 under head 27 of section 91, it becomes unnecessary and undesirable to consider the appellant's alternative arguments relating to Parliament's legislative au thority to enact section 36.3 under head 2 of section 91 of the Constitution Act, 1867 (Trade and Commerce) or under its authority to make laws for the peace, order and good government of Canada under section 91. (See Attorney General of Canada v. Canadian National Transportation, Ltd. et al., [1983] 2 S.C.R. 206, at pages 255 and 256; 3 D.L.R. (4th) 16, at pages 53 and 54; see also Attorney General of Canada et al. v. Law Society of British Columbia et al., [1982] 2 S.C.R. 307, at pages 362 and 363; 137 D.L.R. (3d) 1, at page 43.)
For all of the above reasons, I have concluded that the appeal should be allowed, the judgment of the Trial Division quashed and an order of prohibi tion made. The appellant is also entitled to her costs both here and in the Trial Division. As to the form of the prohibition order, the appellant has
asked that it be in the form set out on pages 2 and 3 of the Appeal Book. Counsel for the respondent did not address the specifics to be contained in the prohibition order. In these circumstances, I would direct that the appellant prepare a draft of an appropriate judgment to implement the Court's conclusions and move for judgment accordingly pursuant to Rule 337(2)(b) and Rule 324.
PRATTE J.: I agree. URIE J.: I agree.
 You are being directed to the most recent version of the statute which may not be the version considered at the time of the judgment.